November 2002

Organic Relaxation

Approved by the Vegetarian Society and made with organic ingredients, Organic Blue is a new and elegant brand of wellbeing products.

Enjoy the sensual, relaxing experience of Organic Blue Luxury Organic Bath/Massage Oils and immerse yourself in the olfactory experience of Organic Vapour Mood Blends - a special range designed to work in harmony with your moods.

Organic Blue products are also suitable for vegans and are Soil Association approved - a perfect Christmas gift for the special people in your life!

The range is available from larger Sainsbury's stores or mail-order from HealthQuest on 020 8206 2066. Alternatively visit their website www.organicblue.com

Organic Blue’s simple ethos is to care and inspire and to provide quality products for the growing number of people who wish to pursue a more natural lifestyle. Organic Blue will even send you a free 'Inspirational Thought' every week to give you a lift - simply register your e-mail address at www.organicblue.com.

For a chance to win yourself a special treat from the Organic Blue range, visit the competition pages on the Vegetarian Society website (www.vegsoc.org/competitions). Winners will be drawn from a hat after January 31st 2003.

The Vegetarian Society’s ‘approved trademark ‘ was established in 1969. Since then it has become the most widely recognised and trusted stamp of vegetarian approval anywhere in the world. The symbol can be found on a huge range of products, including retail food and drinks, catering supplies, household goods, cosmetics and toiletries.

The strength of the symbol is based on products meeting the following criteria:

• Products must be free from all meat, poultry, fish, shellfish and crustacea.
  
• Products must not contain slaughter by-products such as gelatine or animal fat.
  
• Any eggs used in the product must be free-range.
  
• Approval will only be granted to products or ingredients not tested on animals since 1986.
  
• Approval will not be given to genetically modified ingredients as these are likely to have been tested on animals.

The Society also requires that cross contamination does not occur between vegetarian and non-vegetarian products during food production. No other symbol gives consumers such reassurance and inspires the trust that comes from the Vegetarian Society approved symbol.

The Vegetarian Society is the oldest vegetarian organisation in the world. It offers an independent voice to promote and provide information on vegetarianism.

National Vegetarian week 2003 takes place from 19-25 May.

Ends/

Notes to editors

For more information about Organic Blue / product photography please contact Ashwin Mehta on 020 8206 2066 or email info@healthquest.co.uk.

For more information about The Vegetarian Society (Registered Charity No. 259358) please contact Kerry Bennett, Press Officer, on 0161 925 2012 (kerry@vegsoc.org) or Liz O’Neill, Head of Marketing and Public Relations, on 0161 925 2013 (liz@vegsoc.org)

Out of office hours The Vegetarian Society Press Office can be contacted on 07973 108165 (Kerry) or 07973 108167 (Liz), or visit www.vegsoc.org, where you will also find over 500 delicious recipes.

Press Officer press@vegsoc.org
For the latest Vegetarian Society press releases visit www.vegsoc.org
The Vegetarian Society
Direct line - 0161 925 2012
Fax 0161 926 9182
Registered Charity: 259358

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