September
2002
From the people who brought us Fry’s…
Beanies bring Bionade to Britain
The official isotonic
drink of the German Olympic teams and the Belgium National Cycling Team,
is now available in the UK. Approved by The Vegetarian Society, Bionade
is a delicious sports drink which unlike other isotonics on the market
is so low in sugar that even type II diabetics can drink it - and it is
made from pure organic ingredients.
Recent taste tests
at the Vegetarian Society were a resounding success-many staff members
sampled each of the three delightful flavours several times!
Bionade is available
in Lychee, Herb and Elderberry from sole UK distributors, Beanies Health
Foods (Wholesale). Pat Drummy, Beanies Wholesale Director can be contacted
on 01489 574593 if you would like to place an order, or email info@beanieshealthfoods.co.uk
for more information about this fantastic new product.
The Vegetarian Society’s ‘approved
trademark ‘ was
established in 1969. Since then it has become the most widely recognised
and trusted stamp of vegetarian approval anywhere in the world.
The symbol can be found on a huge range of products, including retail
food and drinks, catering supplies, household goods, cosmetics and
toiletries.
The strength of the
symbol is based on products meeting four firm criteria: Products have
to be free of animal flesh, meat or bone stock, animal carcass fats, gelatine,
aspic or any other products resulting from slaughter. Approval will only
be granted to products or ingredients not tested on animals since 1986,
any eggs used in products must be free-range. In 1998 the criteria was
modified to exclude genetically modified organisms as these will generally
have been tested on animals.
The Society also
requires that cross contamination does not occur between vegetarian and
non-vegetarian products during food production. No other symbol gives
consumers such reassurance and inspires the trust that comes from the
Vegetarian Society approved symbol.
The Vegetarian Society, is the oldest vegetarian organisation in the
world. It offers an independent voice to promote and provide information
on vegetarianism.
The Vegetarian Society
Awards 2002, which promote
good practice in the vegetarian food and catering industries will be held
on 7 November 2002 at The Waldorf Hotel, The Strand, London.
Ends/
Notes to editors
For more information
about The Vegetarian Society ( Registered Charity No. 259358). please
contact Kerry Bennett, Press Officer, on 0161 925 2012 (kerry@vegsoc.org)
or Liz O’Neill, Head of Marketing and Public Relations, on 0161
925 2013 (liz@vegsoc.org)
Out of office hours
The Vegetarian Society Press Office can be contacted on 07973 108165 (Kerry)
or 07973 108167 (Liz), or visit www.vegsoc.org, where you will also find
over 500 delicious recipes.
Visit www.beanieshealthfoods.co.uk for
more information about Bionade or Fry’s products, or phone them
on 01489 574593.
For additional information
about Bionade visit www.bionade.com
Press Officer press@vegsoc.org
For the latest Vegetarian Society press releases visit www.vegsoc.org
The Vegetarian Society
Direct line - 0161 925 2012
Fax 0161 926 9182
Registered Charity: 259358
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